Political Advertising
September 29, 2026What Is Political Advertising?
Political advertising refers to paid media used to promote a political message, party, policy position, or cause, with the aim of influencing public opinion.
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News, Insights and Industry Updates
The latest insights, announcements and news from MessageSpace.
Political Advertising
Sep 29, 2026How Political Advertising Works in the UK
Political advertising in the UK operates primarily through print, digital and out-of-home channels rather than TV or radio (where it's banned), with strict spending limits.
Read morePolitical PR
Sep 29, 2026The Difference Between Political PR and Political Lobbying
Political PR works to shape public perception and build favourable narratives, while political lobbying works to persuade specific decision-makers behind closed doors.
Read morePolitical PR
Sep 29, 2026What Is Political PR?
As a voter and a consumer of news, understanding how political PR works is your greatest superpower. Political PR is about the narrative they are trying to build.
Read moreCorporate Communications
Sep 29, 2026What Is Corporate Communications?
Corporate communications is the golden thread that binds a business together. It keeps the internal chaos at bay, builds meaningful relationships with the public.
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Sep 29, 2026How Corporate Communications Differs From Marketing
Marketing and corporate communications are two very different functions in a company but a successful company needs both departments to work in perfect harmony.
Read moreFinancial Services Advertising
Sep 29, 2026What Is Financial Services Advertising?
Financial services advertising is the promotion of any form of financial products or services to consumers, businesses or policymakers through regulated marketing.
Read moreFinancial Services Advertising
Sep 29, 2026How Financial Services Advertising Is Regulated in the UK
In the UK, financial services advertising is regulated by the FCA and monitored by the ASA to ensure ads follow compliance as per section 21 of the FSMA 2000.
Read moreMedia Buying
Sep 29, 2026What Is Media Buying?
Media buying is the process of purchasing advertising space and time across different channels to reach a target audience and maximise campaign results.
Read moreMedia Buying
Sep 29, 2026How Media Buying Works in the UK
Media buying involves planning and purchasing advertising space across channels and performance metrics to maximise return on investment and campaign effectiveness.
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research
Mar 25, 2026New Research Reveals How MPs Really Consume Media in 2026
Our latest proprietary research shows 88% of MPs read digital news daily, 94% use social media, and 77% recall seeing political advertising — fundamentally changing how organisations should reach Westminster.
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insight
Feb 26, 2026What's Working in Political Advertising Right Now
Political advertising has changed considerably over the past few years. The organisations getting the best results in 2026 aren't necessarily those with the biggest budgets — they're the ones being more deliberate about format, placement and creative.
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news
Jan 29, 2026Spring Forecast 2026: Your Window to Influence Westminster
The Chancellor delivers her Spring Forecast on March 3rd. With just four weeks remaining, now is the time to advertise to MPs, policymakers and key opinion formers in British politics.
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news
Jan 13, 2026New Year Update: Reaching Decision-Makers in 2026
As 2026 gets underway, we reflect on our work helping clients reach policymakers, regulators and financial decision-makers with targeted advertising and media.
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news
Dec 1, 2025MessageSpace Campaign Wins PRCA Award
The "Face Forward" campaign from the ABI & PLSA was awarded "Best Digital Marketing Campaign" at the PRCA UK Awards.
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news
Oct 23, 2025How to Influence the Budget
Time is running out. The Budget is only weeks away. MessageSpace can guarantee your message reaches the Chancellor and decision-makers.
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news
Jan 15, 2025Struggling to Land Your PR Pitches?
In a hyper-competitive media landscape, traditional PR is struggling. Discover how paid media guarantees visibility and impact for your political campaigns.
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