Greenpeace

Greenpeace wanted the government to treat climate like the frontline crisis it is, and to say so at Labour's first conference since Andy Burnham entered Downing Street. The brief was to reach the MPs, peers, advisers and civil servants setting the agenda, along with the politically engaged readers who follow them, while the government set out its priorities for the year ahead.

MessageSpace delivered one national press page and one digital buy, timed to conference week, so the same audience met the message in print and online. A full page ad ran in The Times, read every day across Westminster and Whitehall, with a QR code giving readers a direct route from the paper to the campaign itself.

Display across The Guardian's politics section sat alongside live coverage of the conference, where the political audience was already reading. Every element was planned, bought and optimised end to end by MessageSpace across the flight.